Most marketing professionals are aware of the power a targeted social media strategy holds in expanding the reach of a company’s message. That said, utilizing social...
Brower Group’s chief strategist and founder, Judy Brower Fancher, was recently featured as a guest panelist on The Real Crowd Funding Show - Syndication in...
In any endeavor, setting goals at the beginning of the year correlates directly with success at year’s end. Goal-setting is especially critical to marketing strategy. Meeting...
The holidays are a special time of giving, particularly to those less fortunate than ourselves. At Brower Group, we make a concerted effort to donate our...
Picture this: You’ve just written the perfect blog for your company. The subject matter is compelling, the writing is high quality and engaging, and the...
Hiring a PR agency can support your marketing efforts, strengthen your company culture, and get your firm noticed by the right targets. As companies increasingly recognize...
Quality content is essential to every great marketing strategy. It’s a fact that to be successful in today’s digital world, a company must generate and publish...
The right social media strategy will help generate more business. When trying to reach a target audience, social media works. Statista reports that in 2019, there...
PR strategies do still work—as long as they are targeted. Ten years ago, PR and marketing professionals could easily locate their target audience. Every morning, people...