Smart Thinking

  • All
  • Agency Blog
  • Agency News

Brower Group has proven we’re up to the challenge. Our PR results for Total Wine & More show it. Check out this short video about our PR results for Total Wine & More, which include an astounding 921,217,419 media impressions (nearly 1 billion) in one year alone,...

Our clients are getting fantastic coverage! Think about the coverage you're currently getting. Is it visible, quality coverage that's getting you results? Brower Group recently crafted a news release strategy on behalf of San Diego-based MG Properties Group, and achieved 24 publicity stories for a whopping 4.9...

...Our clients are. Move your business forward with Brower Group. Finding the right people to move your business forward isn't always easy. But you must not give up in your search as it can take your business to the next level. Brower Group has been working with...

Jenn Quader is quoted in Crew Network’s Power Women, discussing women and self-promotion. Click here to read the full article. CREW Network Power Women Photo Reads: Shift your mindset "Many women are not at ease when it comes to talking about their accomplishments," says Jenn Quader, managing director for public...

The economy is moving again, and so is your company. Now, don’t you want someone to notice your company? If you’re doing good work, you need to let people know. For example, Brower Group recently announced a new design project in South Korea awarded to our client, Lifescapes...

Judy Brower Fancher in LA Business Journal Judy Brower Fancher was quoted in the Los Angeles Business Journal, discussing why Eli Broad, longtime LA home developer and business owner, should buy the Los Angeles Times. Picture reads: "Judy Brower Fancher, Chief Executive Brower Group As a second-generation Angeleno, I'm very...

Our client – a national provider of equipment financing – was in need of a major website redesign. The firm’s existing website was out of date and difficult to maneuver so we worked on a website redesign for them. Brower Group created fresh, responsive web designs for...

I remember the first time technology became an interruption of my life rather than a helpful addition. We were at my friend’s house, and video cameras had just become a consumer good. My friend filmed our holiday dinner together. And then, we all sat down...

Okay, so let’s say you’re in a business that can be considered a commodity, where it’s hard to tell one from another. Let’s say there’s United, American Airlines, Delta, and there’s kind of nothing different to say. Yes, you sell seats on airplanes. Well, what about Jet...

You know the old adage. Well, some people do it well, and make money for their effort. This post is about making lemons out of someone else’s lemonade. In fact, the better adage would be “Adversity creates opportunity.” For example, when the 405 was closed due to...

Auto Club CEO Thomas McKernan has announced his retirement. Have done a wonderful job as CEO of the firm for 21 years, during which time he tripled the number of members, I am proud to say that he also personally taught me a lesson. In an entrepreneurial...

Differentiating your product is a favorite topic of mine. I like that this popsicle by SnoBar, which contains the same alcoholic content as a shot of Bailey’s or Chambord, costs $9 — for a popsicle. I mean, which person at a swimming pool in Las Vegas is...

Combining the most popular-ever cupcakes with slow-churned ice cream is fairly brilliant, to say the least. As a product extension of a beloved brand, it’s even smarter than brilliant. This is product extension at its finest. Not a missed beat in this process, either. The first Sprinkles...