26 Jun Forest City Names Brower, Miller & Cole As Agency For Three of its Premier Southern California Shopping Centers
NEWPORT BEACH, CA, (June 26, 2012) – Brower, Miller & Cole has been selected to handle the public relations for three of Forest City Commercial Management’s premier Southern California shopping centers, according to Mickey Marraffino, regional manager for Forest City Management in Southern California. The three centers are South Bay Galleria in Redondo Beach, Victoria Gardens in Rancho Cucamonga, and Promenade Temecula in Temecula.
“Brower, Miller & Cole has worked with Forest City for a number of years – including the first five years during the development and grand opening of Victoria Gardens,” notes Marraffino. “We recently engaged Brower, Miller & Cole on a corporate project, and they were able to achieve 24 broadcast television hits in a single day. After that, we brought them back to Victoria Gardens, and added their expertise to our South Bay Galleria and Promenade Temecula centers. We have literally been shocked by their positive achievements.”
Brower, Miller & Cole has long specialized in marketing retail centers, working on behalf of firms including General Growth Properties, Homart, Irvine Company, Vestar, Donahue Schriber, Cousins Properties, Opus West, Poag & McEwan, and Chelsea GCA Realty.
“As the economy improves, we are proud to have so many of our clients returning to work with us,” notes Judith Brower Fancher, CEO of Brower, Miller & Cole. “Forest City is clearly one of the best-run commercial real estate firms in the nation, and working with them as a partner is not only a point of pride, but a wonderful delight. Their professionals are savvy and hardworking – which provides us with clear directives and rapid responses as we generate media opportunities for them.”
Brower notes that South Bay Galleria, Victoria Gardens and Promenade Temecula are jewel properties with top national and regional merchants and dining options.
“We have to try not to spend our entire income from these accounts on shopping and dining trips before and after client meetings,” Brower adds. “But in truth, we enjoy spending a portion of our expendable dollars at these centers.”
Forest City Commercial Management is a subsidiary of Forest City Enterprises, Inc. a NYSE-listed national real estate company, with $10.5 billion in assets. The Company is principally engaged in the ownership, development, management and acquisition of commercial and residential real estate and land throughout the United States. For more information, visit www.forestcity.net.
Brower, Miller & Cole is a Newport Beach, California-based marketing firm providing the right marketing tools and newly minted business ideas to business-to-business and business-to-consumer clients on a local, regional and national basis since 1994. Further information is available at www.browermillercole.com.